Top 5 Beauty Retail Apps on Android in Switzerland, Q3 2024

In the third quarter of 2024, the beauty retail app market on Android in Switzerland saw varied performance among the top contenders. Data sourced from Sensor Tower provides insights into the weekly downloads and active user trends for these apps.

Mein dm recorded a gradual increase in weekly downloads, starting from 346 in early July and peaking at 819 in early September, before stabilizing around 624 by the end of the quarter. The app maintained a steady rise in weekly active users, starting at 4.1K and reaching a peak of nearly 5K in early September, before a slight decline to approximately 4.5K by the end of September.

Notino: perfumes and cosmetics experienced fluctuations in downloads, with a notable dip mid-quarter, reaching a low of 240 downloads in early September. However, it recovered towards the end of the quarter, achieving 452 downloads by the last week of September. The active user base showed a gradual increase from 2K at the start of the quarter to 2.4K by the end.

The app RITUALS - Cosmetics saw a significant spike in weekly downloads in early September, reaching 848, before settling down to around 383 by the end of the month. The weekly active users mirrored this trend, peaking at 1.7K in early September and stabilizing at around 1.3K in the final week.

Douglas – Parfüm & Kosmetik had a relatively stable download pattern, with numbers mostly ranging between 133 and 277. The active user count saw a slight overall decrease from 1.6K in early July to 1.4K by the end of September.

Lastly, The Body Shop Schweiz showed a noticeable recovery in weekly downloads, starting at 128 in July, dipping mid-quarter, and then climbing back to 121 by the end of September.

These insights reflect the dynamic nature of the beauty retail app market in Switzerland, with varied trends in user engagement and app adoption. For more detailed insights and analysis, visit Sensor Tower.